Smart living made simple

We created a super-stylised world for Samsung SmartThings, showing how simple life can be when you’re connected.

FILM

We wanted to show off Samsung's SmartThings in smart ways, with smart-looking films.

And due to a lack of budget, we also had to keep things simple. Luckily, this worked perfectly for the products.

The above films were an evolution of a campaign we created a year earlier. The budget was smaller, so the films were even simpler.

Role: Senior creatives.

CDS: Phil holbrook / Stu royall  |  Agency: BBH  |  Production: Black Sheep Studios  |  Director: Alex Southam